> ## Documentation Index
> Fetch the complete documentation index at: https://docs.carousify.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Link tracking

> Automatically shorten and track the links in your LinkedIn posts to see which posts and links drive clicks.

When you publish a LinkedIn post that contains a link, Carousify shortens and tracks it automatically — there's no manual step. Post as usual, and every link becomes a tracked short link, so you can see which posts and links actually pull clicks and attention instead of guessing.

<Note>
  Link tracking is available on **Business** and **Enterprise** plans. See [Plans and pricing](/billing/plans).
</Note>

Link tracking is configured per workspace — turn it on in each workspace where you want it.

## How it works

* You publish a LinkedIn post with one or more links.
* Carousify replaces each link with a tracked short link automatically.
* Every click is recorded with location, device, and browser.
* You review performance on the Link Tracking dashboard.

## Turn it on

Open **Manage Workspace › General** and find the **Link Tracking** section.

<img src="https://mintcdn.com/carousify-c7aa6aca/PuJWZJyuwOIyaGOP/images/analytics/link-tracking-settings.png?fit=max&auto=format&n=PuJWZJyuwOIyaGOP&q=85&s=5396f2c2ff17652497943758aa7ff5c1" alt="Link Tracking settings showing Enable Link Tracking and Enable UTM Tracking toggles with UTM Source, Medium, Content, and Term fields" className="rounded-xl border" width="2468" height="1618" data-path="images/analytics/link-tracking-settings.png" />

<Steps>
  <Step title="Enable Link Tracking">
    The master toggle. Turns on tracked short links for every link you post from this workspace.
  </Step>

  <Step title="Enable UTM Tracking (optional)">
    Appends UTM parameters to each link so clicks also show up in your own analytics (Google Analytics, etc.):

    | Field           | Default     | What it is                                             |
    | --------------- | ----------- | ------------------------------------------------------ |
    | **UTM Source**  | `carousify` | The traffic source label.                              |
    | **UTM Medium**  | `linkedin`  | The channel label.                                     |
    | **UTM Content** | `%shortId%` | A unique ID per link, so each link is distinguishable. |
    | **UTM Term**    | `keyword`   | Optional. Only applies to LinkedIn articles.           |
  </Step>

  <Step title="Click Save Changes">
    Tracking applies to posts you publish from now on.
  </Step>
</Steps>

## Read the analytics

Open **Link Tracking** in the left sidebar.

<img src="https://mintcdn.com/carousify-c7aa6aca/PuJWZJyuwOIyaGOP/images/analytics/link-tracking-analytics.png?fit=max&auto=format&n=PuJWZJyuwOIyaGOP&q=85&s=536d44232f22203681188cf097c42a63" alt="Link Tracking Analytics dashboard showing total active links, clicks, unique visitors, and geographic distribution" className="rounded-xl border" width="2936" height="1570" data-path="images/analytics/link-tracking-analytics.png" />

Pick a range at the top right (e.g. **Last 7 days**) — every number recalculates against it.

* **Total Active Links** — how many tracked links are currently live.
* **Key Performance Metrics** — **Clicks** and **Unique Visitors**, each with the change versus the previous period.
* **Geographic Distribution** — clicks by country, broken down to city.
* **Browser & Device Analysis** — share of clicks by browser, and by device (mobile / desktop / tablet).
* **Link History** — every tracked link with its destination, total clicks, unique clicks, created date, and actions to copy, view, or edit it.

## What's next

<Columns cols={2}>
  <Card title="LinkedIn Analytics" icon="chart-line" href="/analytics/linkedin-analytics">
    Connection growth and per-post performance for each account.
  </Card>

  <Card title="Schedule a post" icon="calendar" href="/scheduling/schedule-post">
    Queue posts with links and watch the clicks come in.
  </Card>

  <Card title="Write a new post" icon="pen" href="/post-generator/write-post">
    Draft a post with a link to track.
  </Card>

  <Card title="Manage clients" icon="briefcase" href="/workspaces/clients">
    Turn link tracking on per client workspace.
  </Card>
</Columns>